Datamatrix client image backgroundDatamatrix client logo

Datamatrix case study

Datamatrix Infotech the client is a technology company who offers sustainability solutions optimizing energy water and improving asset lifecycles for Commercial buildings utilities and more.

Read Time

8 Minutes

INDUSTRY

Technology

Client

Datamatrix Infotech

Role

Research UX UI Front end integration

Overview

The Client Company in collaboration with Me conducted a UX Audit that highlighted:

1. Misalignment of the existing service workflows with that of the business.
2. Usability issues and challenges which made the service difficult to understand.

As the business was looking to scale it was important that they acknowledge the challenges that were beginning to impact the inflow of new customers and deals by fixing these challenges.

The tech industry as it stands today is at it’s crossroads.

a half filled rectangle

On one side, it has customers’ expectations – slick interfaces, value offers, minimal downtime, and robust support systems.

a half filled rectangle

On the other side, it has to deal with rigid legacy systems with their
sluggish form and function that simply don’t belong in the 21st century.

THE PROCESS

My User Experience Design process for enterprises is designed to ensure that a concept is approached holistically. MVP often aims to solve problems or address needs through solutions that often do not have a competition. It is an opportunity to set a benchmark in the industry.

It is therefore essential for the UX design process to fail fast and gauge the potential response of the users within its iteration sprints to deliver value while being sensitive to the resources and timelines.

A diagram showing the different stages involved in the design process.

PROCESS FLOW

One of the biggest design challenges I faced was to keep the experience simple and minimal regardless of the complexity of the flow. Building your flow isn’t a task; it’s an opportunity. With my flow I took a “no dead ends” approach essentially guiding individuals to make the best choices, increasing their confidence and success.

A process flow diagram showing the registration process of the datamatrix dashboard.

REGISTRATION

KEY HIGHLIGHTS

The Dashboard key design goal was to simplify and create a more user friendly interface that would make it easier to drill down and provide KPI’s pertaining to the individual user, I was able to use this as an opportunity to introduce simple visual representations that provides a top down view of the entire user system that was based on user testing reports. That led me to improve user productivity by 29%.(Measured through time comparison of key workflows between old and new solution).

An image showcasing the key highlights of the datamatrix dashboard. A mobile responsive image showcasing the key highlights of the datamatrix dashboard.

CONCLUSION

This Dashboard is used by an entire village including village administrators, farmers and other key personnel. It is designed keeping in mind key business objectives of reducing wastage of water and energy and moving towards a sustainable and resource rich community. Hence by optimizing workflows and introducing key metrics in the overview screen we were able to bring awareness among the farmers at an individual level and in turn increase overall workflow efficiencies by 29%.